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Affiliate Programs - Introduction


An affiliate program offers a means to earn additional income from your web site. Affiliate programs have become more and more popular with many thousands now operating. It's a simple concept. Someone has a product or service which they believe is or will be in demand, but they need a team to market and promote that product or service.

And to create a marketing team they encourage other web sites to sign up as affiliates. Affiliates are then paid a commission on sales where they provide the referral(s). Typically also, the higher the number of referrals resulting in sales, the higher the commission earned.

Another factor is that the affiliates themselves usually don't actually make the sale. Thus they don't need to deal with any of the work in processing a sale. Effectively the affiliate earns commissions without actually needing to take orders, ship merchandise, deal with the customers, stock inventory, and perhaps best of all, there is no financial risk.

Another factor which makes affiliates so popular is that they are almost always made very simple to sign-up to. Most of the time, all you have to do is fill out a simple sign-up form and paste a few lines of html code into your web site. The html code is usually a banner type advertisement you include on your web site, which when clicked, takes the visitor to the site where the actual sale is made.

The transfer process, taking the visitor from your site to the affiliate program will include your unique referral number, which allows the affiliate to calculate your commission. Your referral number is usually parsed in one of two ways; as a parameter to the web page, i.e. www.affiliate.com ?r=1234, or as a cookie file.

Some affiliate programs act as a multilevel marketing plan. Under this scenario you can also earn commission from any down stream affiliates' sales that you referred.

Sadly too there are those who will say anything to sell you their get-rich-quick schemes. There are many affiliate programs that take your money and give you precious little useful information. Also, because you've signed up as an affiliate, they'll continue to market products to you. All the while promising that with the next purchase you'll have the answer to income and wealth. And once you've started to invest (not perhaps the correct word) it's a difficult decision to stop wasting further money. Effectively it is a decision which cuts your losses and takes you out of the scheme. Such schemes work on greed, naivety and are designed to exploit.

 
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So before you sign up for any affiliate programs research carefully, and get advice. Perhaps send a few emails to other people who are in the schemes you are considering and ask them for advice. Most people will react favorably to any reasonable request.

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